Renewable materials: Tetra Pak survey highlights rising demand

September 18, 2013


Tetra Pak, the world leader in food processing and packaging solutions, released the findings of its 5th bi-annual environment survey report, which highlights a rising demand for renewable materials and for environmental labelling among consumers world-wide.

The report also shows that recycling remains a fundamental expectation of both consumers and food industry stakeholders, says a brief of the report released here on Tuesday.

This year’s survey sees a significant rise in favour of renewable materials among food industry stakeholders, driven by recent development of new technologies. They rank the use of bio-based materials as one of the most important environmental trends shaping the future of beverage packaging.

Meanwhile, consumers continue to rate carton the most “environmentally friendly” packaging type, due to the use of paper as a renewable material, and more than 50 percent of them believe that the use of bio-based plastic will further improve the environmental performance of carton packaging. The report also identifies a growing consumer demand for more environmental information. In order to make informed choices, 37 percent of consumers regularly search for environmental logos on food packaging. Today, 54 percent of consumers trust environmental labels, compared with 37 percent in 2011. One in five consumers in the survey recognise the Forest Stewardship Council(tm) (FSC(tm)) logo, with most able to associate it with sustainable forestry.

Speaking about the survey report, Stefan Johansson, Managing Director of Tetra Pak Pakistan said: “The growing concern of industry stakeholders and of the public for environmental issues reflects our own policy of making environment the cornerstone of our overall business strategy. Tetra Pak is committed to reduce its environmental footprint on an ongoing basis across the value chain, and to continue developing sustainable products and increasing recycling rates.” Courtesy Business Recorder

Published in

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More